SPARK! igniting ideas to life : Product Innovation & Development Seminar

Date: 28 Mar 2012 - 28 Mar 2012

Venue: Auditorium, Level 3, SIMTech Tower Block, 71 Nanyang Drive, Singapore 638075

Today, new product innovation often being ignited with a new idea resulted from the new requirement of users' needs, sparkled and made possible by the advancement of new technology. At SIMTech, innovation is more than just creating something new; it is about creating change and injcting new perspectives into new product innovation using cutting edge or disruptive technologies.



Join our esteemed panel as we discuss on technology-driven new product innovation process and methodology as well as on various new technologies such as printed electronic, RFID and liquid forging etc. We will also share with you on how SIMTech provides technology transfer to companies via new product development and commercialisation assistance using our technologies to improve on your product features, perfromance and manufacturing efficiency.

In conjunction with the seminar, there will a poster exhibition showcasing new product concepts generated from SIMTech's technologies by the undergraduates from the Division of Industrial Design, School of Design and Environment, national University of Singapore (NUS). In total, 13 selected concepts will be on display. Special Awards and certificates will also be presented to the students during the seminar. 


So join us in this interactive talk-show format seminar to find out more about SIMTech's technologies and how we can help you move up the value chain via new product innovation.



0930hrs - Registration & Light Refreshments
1000hrs - Welcome Address
1010 hrs - Interactive Presentation and Panel Discussion on Technology-driven Product Innovation and Development using

                  SIMTech cutting-edge technology
1145 hrs - Awards Presentation
1200hrs - Lunch & Networking



About Presenters
Dr Jenny Ang is the Section Head of Product Innovation and Development (PID) Section of SIMTech. The mission of PID is to assist SIMTech in new product innovation using SIMTech technologies. Jenny has many years of working experience in product and medical device design and development. Her current focus is to assist in commercialisation of SIMTech technology and development of technology-driven new product design methodology.






Paul Wormald is an Associate Professor in the Division of Industrial Design at National University of Singapore. He is an enthusiastic and experienced (20 years) design educator. Paul has collaborated with many companies in the UK, Europe, Singapore and Hong Kong, including Guinness, Procter & Gamble, Land Rover, OSIM, Decathlon, OCBC Bank, Mars Inc, Cadbury, Kenwood, and the BBC. Paul's research is focused on design education and practice, especially 'front-end' industrial design activities and design's role in strategic innovation. 





Dr Chua Beng Wah is a Scientist in the Forming Technology group at SIMTech. His R&D work is in the area of casting, liquid forging of non-ferrous alloys as well as powder processing of nanostructured materials. Currently, he is responsible for the translation of the research output in the area of metal forming and liquid melt processes for industrial engagement and adoption. He is also the principal investigator for the liquid forging technology commercialisation.


Dr Albert Lu is Programme Manager and Senior Scientist with the Large Area Processing Programme at SIMTech. He currently leads a multi-disciplinary research team on disruptive manufacturing processes and game changing multi-functional integration for functional films and printed electronics. He was the recipient of the Lee Kuan Yew Award for Mathematics and Science in Singapore, and the Institution of Electrical Engineers Prize in United Kingdom.


Dr Liu Wei is a Senior Scientist in SIMTech. His research areas cover RF and wireless technologies and applications. He was working in Philips as Architecture Design Manager/ Chief Engineer for Philips TV product development. He was also working in Stoval Technology as R&D manager for RFID/ smart card technology development.


Ms Woo Kwai Merngis the Entrepreneur-in-Residence and Executive Vice President of the Science and Engineering Commercialisation Division at Exploit Technologies, overseeing the commercialisation and technology and business incubation in the areas of Infocomm & Technology; Engineering & Manufacturing; and Materials, Chemicals and Electronics. She also functions as the project CEO overseeing promising technologies, a role that sees her nurturing scientists and enhancing the value of selected technologies as part of the process of preparing these technologies for commercial adoption.



To reserve a place for this complimentary event, please register online.



Contact Us
General enquiries, please contact Ms Samantha Sukiyama Chan at 6793 8423 or email to