NEWS AND EVENTS

SIFBI featured in Food Navigator Asia

27 Jan 2025

We’re excited to share that we have been featured in Food Navigator Asia. In collaboration with the Monell Chemical Senses Center (USA), we hope to decode the Asian and Western sensory preferences to help FMCG companies optimize flavor, texture, and consumer appeal for future foods. By integrating sensory science and food innovation, we aim to reinvent food designs to create culturally relevant, nutritious, and market-ready products.

By bridging food, sensory science and nutrition, this partnership will help FMCG companies accelerate food innovation, enhance market acceptance, and drive economic impact through more targeted, consumer-driven product development.

📢 Read more about our feature in Food Navigator Asia! https://www.foodnavigator-asia.com/Article/2025/01/27/global-science-local-food-east-meets-west-sensory-science-partnership-aims-to-transform-food-and-nutrition-for-asians/ 
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